Sector |
Real estate and hotel business |
Reason to contact a consultant |
Lack of hotel complex concept and financial model |
Project aim |
Creating terms to successfully launch new hotel complex in one of Ukrainian cities |
Completed tasks |
Providing forecast for the social-economic, political and investment profile of Ukraine for the next 2 years Studying local hotel service market Studying global hotel industry trends Defining market segment and category for the future hotel, creating list of services Suggesting logo and brand book, creating interior design model Outlining the list of required marketing activities Creating a financial model for the investment project, analyzing risks and suggesting instruments to minimize them
The project was implemented within the EBRD business consulting program |
Outcome for the customer |
Providing all preliminary terms to attract funding, complete building and launch the hotel complex within the suggested concept |